Empower Brand Communication Decisions with Scientific Media Analytics & Measurement

Media Analytics & Measurement

Media Landscape Insights

Gain a comprehensive understanding of the ever-changing media landscape, analyzing key developments and predicting emerging trends in media evolution.

Media Background Checks

Explore the development history, fan engagement, performance metrics, content preferences and more, to gain profound insights into the dynamic world of media.

Adverse Media Assessment

Create a specialized adverse media database for you, ensuring continuous monitoring and regular evaluation of impact, health, and favorability. Deliver scientifically driven insights to assist you in effective crisis management.

Measurement and Evaluation of Invited Media

Refine media evaluations before and after campaigns to optimize media collaborations, thereby maximizing the communication impact of your PR campaigns.

Construction and Evaluation of Brand's Owned Media Database

Assist in constructing and refining your media database, ensuring its relevance and accuracy. Regularly evaluate your key media contacts and frequently utilized media resources. Offer data-driven insights and strategic guidance to enhance media collaborations and optimize communication strategies.

iPR Tool & Meitantan

Gain a comprehensive understanding of the ever-changing media landscape, analyzing key developments and predicting emerging trends in media evolution.

  • Media backgrounds and information
  • Multi-dimensional performance metrics and rankings
  • Media cooperation records
  • Media performance in campaigns
  • Media contribution to PR communications
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